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KISS – and not the mushy kind… A Quick Lesson for Everyone…

Free Photoshop Actions and Lightroom Presets by MCP™

KISS – and not the mushy kind… A Quick Lesson for Everyone…

I cannot remember where I first hear about KISS.  But it was probably somewhere between my 1st kiss and now… As wikipedia explains “KISS stands for ‘Keep it Short and Simple,’ or the more recent and disparaging ‘Keep it Simple, Stupid.'” For our purposes here, it can mean both…

My 2 recent experiences…

Analysts try and figure out where the Big 3 went wrong.  There are of course many factors, but one huge one has to be that they did not follow KISS.  Each company has so many brands, each brand so many cars, each car, so many options…  You see where I am going with this?  Too many products – NOT SIMPLE! Confusing and expensive.  Why make the same basic car across 3-4 brands with slight modifications?  Why have 4 versions of that car with 20 different optional packages? NOT SIMPLE! Easy to understand why many give up and buy a Honda or Toyota.

Next example…  after my dilemma about PC/Mac and deciding since Adobe made it NOT SIMPLE for me to switch to Mac (because I cannot move my older versions from PC to Mac), that I would get a Dell desktop, I have used countless hours trying to navigate Dell’s site.  As I build each computer in the business division, I get more confused by the second.  Vostro, Inspiron, Optiplex, XPS…  Desktop, workstation, this model number and that…  Each line has at least 4 models and each model maybe 100+ choices to make.  It is overwelming. 

I need to go back to college for a computer science degree to be able to order my Dell.  I have consulted with 3 “computer knowledgeable” people who volunteered to help and 2 Dell sales people.  And I am a loss. More confused than ever on which model, how much Ram, 64bit or 32bit.  Which monitor, how big a video card, and this list goes on and on and on….  Hmmm – maybe there is something to buying a Mac after all. It is super simple – a few choices and done…  If only Adobe would move my licenses for the older Photoshop versions… This would surely drive me there.  I am getting so frustrated with how hard it is to buy a Dell that I may cave and get a Mac Book Pro – and having two laptops (one for old Photoshop versions on my PC) and then buy a new Photoshop CS4 lisense and a Mac…  

So why tell all of you this? Think…. Apply KISS to your business so you are not Dell and so you are not GM.  Make your pricing simple, make your packages simple, keep your website simple.  Make it easy for people to buy from you. If you are hard to buy from because you make things harder than they need to be, guess what, they will go elsewhere or not buy as much!

Remember your 1st KISS and remember to use KISS in your business for better results!

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32 Comments

  1. June 17, 2009 at 4:41 pm —

    Sorry for all the confusion you’re dealing with!! What a pain.
    I have a Dell desktop, but I LOVE*LOVE*LOVE my MacBook Pro. You will NOT be disappointed! Everything about Mac’s is so simple and user friendly. Once you go Mac, You’ll never go back 🙂 Ha- Good luck!

  2. June 17, 2009 at 4:45 pm —

    Buying from the Apple site is pretty simple.

  3. June 17, 2009 at 4:49 pm —

    So true! Though how KISS your approach has to be, strongly depends on how you interact with your clients. KISS, yes, but not necessarily as much as possible – I know you did not say this;-)
    So, getting the right amount of KISS for your business is key, IMHO.

  4. June 17, 2009 at 5:35 pm —

    I did not mean for this to just be about me and my computer issues – but more about seriously keeping things simple.

    Anyway – I went to the apple store today – so simple… I did not buy yet – but I am now leaning that way – Mac desktop – and keep my PC laptop. If macs are as great as everyone says then when time to upgrade my laptop – I will switch to mac.

    This assuming my hand hits the buy button…

    Oh and my roommate from right after college works for Apple. And can get me a tiny bit off too – which may push me into the MacPro vs iMac. Hmmmm.

    So remember – Dell pretty much lost this deal even more than apple won it. They made it too hard for me to shop from them. They muddied the waters and confused me. I had three people helping me. Everyone suggested different things – not dell people but readers here who are technical. I mean – it should not be that hard…

    Anyway, I have great posts ready to go but I am leaving town Thursday through Sunday – and will have very limited internet. So… once I get back I will make a final decision.

    Thank you everyone for your help!!!

    Jodi

    PS – for those who suggested HP – I had an HP laptop prior to my dell laptop I have now – it almost caught fire it ran so hot. It ruined furniture. It was HORRIBLE – and their customer service was the worst – at least to me.

  5. June 17, 2009 at 8:36 pm —

    Jodi, two things about the Mac: 1) be sure to get the 24-inch version as the screen has an 8-bit color depth; the 20-inch iMac has only 6-bit; so it dithers colors to get the complete color spectrum displayed, which causes color-shifts when viewing at an angle. 2) Time Machine is the best backup tool for backing up to an external hard drive. It automatically backs up all changed files every hour; so you never have to think about backing up. The best part is if you need to restore a version of a file; you can get it back easily. For example, if you overwrote a Word document with some changes today, and then realized that you should not have; you can restore the version from a previous backup with Time Machine. Cool stuff!

  6. June 17, 2009 at 9:02 pm —

    Brad – if I do the macpro – how are the cinema displays?

  7. June 17, 2009 at 10:31 pm —

    Cinema displays won’t have this issue. The iMac is the only one that has the issue. The 30-inch Cinema Display has a gorgeous screen, and lots of workspace. You will definitely be happy with that combination. The Mac Pro with the quad-core processors makes Photoshop really fly (although I only have the new iMac, everything you read in like MacWorld shows Photoshop CS4 runs faster on the Mac Pro than any other machine computer there is). I really think if you get the Mac, you will never look back with regret, especially if you keep your PC to do legacy versions of Photoshop.

  8. June 18, 2009 at 12:56 am —

    I really enjoy your bits of wisdom and your tutorials! Thanks for putting forth the effort to help people you don’t even know!

  9. June 18, 2009 at 11:50 am —

    jodi, if you are a member of PPA you can get an Apple discount. http://www.ppa.com

  10. Linda
    June 19, 2009 at 7:41 am —

    Enjoy your articles, tutorials and wittisims….I’ve used KISS most of my live and have adapted it to Keep It Simple Sista as a more positive reminder to all my gal pals

    Waiting to follow your computer decision. Have the same ongoing dilema and it’s hard to come up with the justification of the MAC opposed to cost for the machine and software not to mention the learning curve. Have found that if you are aware and smart in the ways you utilize your PC the “issues” can be near non-existant

  11. June 19, 2009 at 8:28 pm —

    Very wise advice. I am going to call GM right this second : )

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KISS – and not the mushy kind… A Quick Lesson for Everyone…