Facebook NOW allows High Res Downloads: Protect Yourself!
Facebook is a goldmine of social networking for photographers. When used efficiently, Facebook can have an enormous impact on the growth and success of your photography business. Facebook is a great resource for marketing, learning, and inspiration. It allows photographers from all over the world to connect and share.
Facebook constantly changes the dimensions for apps, and when they went from 760px wide to 720 pixel wide last year, it literally messed up the appearance of custom Facebook Pages. While I assume they consult with advisers before making big changes, I am clearly not one of them. Facebook causes frustration to the masses as they implement new changes. It seems they try to fix things that were not broken to begin with.
One of the latest changes, with a HUGE impact on photographers, is the ability to download high-resolution images. For non-photographers, this is a great feature. After a party, users can share their high-res point and shoot images with relatives and friends. Great tool, right? For a professional photographer, this is a disaster. When you upload your images for a sneak peek, you want customers sharing them online with friends. Typically, you do not want them to download and print from this version. There is a way to stop it!
People can only download what is uploaded. If you upload re-sized images, and your customer excitedly selects “download in high-resolution,” they still only have the file you placed on Facebook. A 600×900 pixel wide image at 72ppi, it is low-resolution. Facebook does not have the ability to make that a true high-res image. Also, when sharing images online, add a watermark to further protect them.
While this does mean more work for photographers, MCP Actions has an easy solution. Just visit us on Facebook and go to the “Free Actions” tab. We have a series of Free Photoshop actions for photographers who use Photoshop or Elements (PSE). This set includes resizing, sharpening, and watermarking tools. Plus it has a side-by-side diptic layout and a top and bottom layout, perfect for sharing two images, or showing off your before and after images edited with MCP’s other Photoshop actions. I would appreciate you sharing this blog post with all of your photographer friends on Facebook and on photo forums, so that they protect themselves from the “high-res” situation.
*** I may just be psychic…. Hours after writing the above article, Facebook rolled out a new layout. Tabs are no longer located at the top of the screen – they are under the profile picture. The profile is smaller now, instead of 200x600px, it is 180x540px. The good news is that it remains the same aspect ratio. You now can comment on pages with your page name, but your feeds and wall are not organized by most recent posts. Basically what you knew as Facebook has changed… Literally right after I posted the article above…