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Should You Jump Ship From Facebook For Google Plus?

jump ship 600x400 Should You Jump Ship From Facebook For Google Plus?

This is the question most photographers are asking right now.  I hear the buzz all over social media.

“Should I leave Facebook for Google Plus?”

And the answer is: NO. Don’t jump ship from Facebook. Just change the way you use it.  Times have changed — you may feel like less people see your images and posts, no matter incredible the photos or exciting the conversation. Facebook constantly changes their algorithm.  They need ad dollars to please stockholders, and unfortunately this leaves less space for the content you want to deliver and receive.

Here are some ideas on how to work with the Facebook changes:

  1. Create great content, share beautiful images, and post what your audience wants to see.
  2. Experiment. Each week design a plan and stick to it.  One week try the “post only once a day” and another week try to post every few hours throughout the day.  See what works best for your audience.
  3. Check your insights and see what types of posts do best and do more of them.
  4. Don’t take it personally – don’t measure your worth by your numbers.  It’s not you, it’s them.   If you start feeling down about yourself, take a step back.  Maybe take a few days off, or even have a friend post for you.  Seriously.  Your photos rock!  If you see a low percent of people seeing your posts and the decreased amount of interaction, remember that Facebook is holding back.
  5. The bigger your Facebook account gets, the lower the % they show your posts to organically.  So, consider finding your ideal target customers, not just bodies, to like your page.
  6. Be careful of “the experts.”  Much like an overweight person who wants so badly to lose weight, it’s easy to fall for the “free” webinars promising more fans and interaction on your page. Most are designed to lure you in to paid products. Since social networking changes constantly, I’m skeptical of people who coin themselves “experts.”  Maybe “experimenters” is a better name – they try and tell you what they think works at that moment in time.

 

What else you can do… The best advice I have for photographers!

DO NOT PUT ALL YOUR EGGS IN ONE BASKET!

This is the same advice I might give a kid on Easter.  If the wind blows and you drop your basket, you lose all the eggs. Start thinking in terms of diversity.  Sure, you can have a favorite social network.  Your heart may even still belong to Facebook.

eggs in one basket 600x479 Should You Jump Ship From Facebook For Google Plus?

Ownership is everything! The most important thing isn’t what social networks you belong to, but that you take ownership of a website, a blog and a newsletter.   You control these 100%!

Then diversify your social networking efforts.  It may be impossible for your business to be on Google Plus, Facebook, Instagram, Pinterest, etc.  But we recommend pick at least two or three so that you spread out and reach your customers where they like to socialize.

Now it’s networking time!!! Who wants to play….

Below, we listed all the places where you can find us. We definitely do not expect you to follow us everywhere, but we hope you’ll like us on any networks that you frequent.  We even added a description of each so you will know which are best for you.  Oh, and “networking time” – you may wonder what that means.  We want you to tell us where we and other MCP fans can find you too.  Just type your info in the comments section below.

OUR SOCIAL NETWORKS:

MCP Facebook PageWe share tips, tricks, and news related to photography and editing.
MCP Facebook Group  – Request your invite to connect with MCP customers around the globe.  Ask questions. Share your edits with our products.
Jodi’s Facebook Page - Get to know me better… A mix of photography, editing and personal thoughts…
MCP Google Plus PageWe share tips, tricks, and news related to photography and editing. See MCP posts that Facebook hides from you.
Jodi’s Google Plus Page Get to know me better… A mix of photography, editing and personal thoughts…
MCP on InstagramWe get a little more personal here – but also host a fun, photo a day challenge.  Come join us when you can.
MCP on PinterestWe share tips, tricks and news related to photography and editing – some from our sites and other stuff from around the Internet.
MCP on Twitter - Like your information in 140 characters or less.  Join us here for quick tips and links to new blog posts.
Jodi’s Facebook Page - Get to know me better… A mix of photography, editing and personal thoughts…
Jodi’s Google Plus Page Get to know me better… A mix of photography, editing and personal thoughts…

Beautiful Jodi 03 edit 450x675 Should You Jump Ship From Facebook For Google Plus? OUR WEBSITES:

StoreShop for Photoshop actions, Lightroom presets and editing classes.
BlogLearn photography, Photoshop, Lightroom, and business tips and tricks.
MCP Show and TellSee before and afters with step-by-step recipes teaching how to get the look. Then share some of your own.
Weekly Newsletter Sign UpDon’t miss a beat. We deliver photography and editing tips and tutorials right to your in box.  Plus the occasional freebie and new product details.

 

 Should You Jump Ship From Facebook For Google Plus?

Jodi Friedman, MCP Actions

Jodi Friedman is the founder of MCP Actions. She designs popular Photoshop actions and Lightroom presets that make editing faster, easier and more fun.

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40 Comments

  1. 1

    Valerie Bybee Photography on Facebook.

  2. 2

    And also ValerieBybeePhotography on Instagram

  3. 3
  4. 4
    Nancy says:

    What a timely post! I am sort of floundering around the social network arenas myself. I have my Facebook business page ( https://www.facebook.com/pages/Artful-Images-by-Nancy/121037104170?ref=hl ), and although I’m on Google+ ( https://plus.google.com/u/1/b/107420351910798131086/+Artfulimagesbynancy/posts ), I don’t quite get what I should be posting on Google+. Also, Google+ seems to like to default to my personal page and I can’t decide if I should spend much energy posting on my G+ personal page, or concentrate mainly on my G+ business page. I’m interested to see other people’s comments here! ~Nancy

  5. 5
    Nicole Klym says:

    I’m at Nicole Klym Photography on Facebook and Google+ and @NKlymPhoto on Instagram!

    Thanks for the great advice. :)

  6. 6
  7. 7

    Networking time :)
    My wife Nicole runs the main Facebook page for portraits & newborn work, and I try and keep the other networks fresh with new photos as often as possible. If anyone is on G+ stop over and say hi, that’s my preferred network by far! I also utilize http://fotost.at/ to schedule posts and save time.
    http://facebook.com/justsaytheword
    http://facebook.com/sssartphotography
    http://google.com/+MichaelBStuart
    http://google.com/+StuStuStudio
    http://twitter.com/mbstuart
    http://pinterest.com/stustustudio
    http://instagram.com/stustustudio
    http://500px.com/stustustudio
    http://2stustudio.tumblr.com/
    http://flickr.com/justsaytheword
    Thanks Jodie!

  8. 8
    Stacy Saman says:

    I hate FB. Unfortunately, it is a necessity still. I do suggest that everyone have a free MailChimp account and send out newsletters to get their customers attention. Have a giveaway, discount, are some surd of contest to reward those who sign up for your newsletter. Then take that link, or even make it into a graphic, and spread it through every social media outlet you can, and more than once. This is especially good to do holiday times, such as Easter. Growing your newsletter recipient list will help you engage and grow a fan base, that took the time to sign up to find out more about you, instead of just having one of your photos or graphics float by them on a FB page, if you’re lucky. MailChimp is the most customizable of the free email newsletter programs out there, but if you have a hard time with that one, Mad Mimi is a super second choice. Anyone can do it, I promise!

  9. 9
    Beth says:

    My business would not exists without Facebook. No amount of paid advertising in any venue, word of mouth or other forms of networking would put my work in front of so many dog owners. I share my things to the client’s wall and all their friends see it, etc.

  10. 10
  11. 11

    Facebook – Candice Ann Photography

    I am from Utah, there is another Candice Ann Photography in another state.

  12. 12
    Lynn says:

    Good information. But just once I wish people would give you ideas on how you are supposed to know who your audience is when your business is online.

  13. 13
    Rod Arroyo says:

    My business Facebook page is http://www.facebook.com/portraitsbyrod
    My Google+ page is https://plus.google.com/+Portraitsbyrod/posts
    I also have a business Pinterest page, but I don’t post or share there often. http://www.pinterest.com/portraitsbyrod/

    I consider Facebook and Google+ to both be important. I have noticed improve Google search ranking via my Google+ posts, so I will always keep posting to both locations.

    Rod
    http://www.PortraitsByRod.com

  14. 14
    Courtney says:

    Embellished Simplicity Photography on Facebook

  15. 15

    Amandacoudrietphotography.weebly.com

    facebook.com/amandacoudrietphotography

  16. 16
  17. 17
    taylor says:

    Love the advice, I was just thinking the same about facebook… hopefully the changes are good. thanks for the advice.

  18. 18
    Kris says:

    @krispixphoto on twitter
    facebook.com/krispixphoto

  19. 19
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  21. 21
    Cheryll Ann says:

    Love this post! I am on Facebook https://www.facebook.com/ChersFlair
    but do not get many hits there. I have a WordPress http://chersflair.wordpress.com/ blog that is also reachable from my website http://www.chersflair.com. My love of digital scrapping had me already on Pinterest and Scrapstacks and I also have an account on Flickr. I am about to start on Google+ as your article is a great prompt. As much as it is exciting to be on so many sites it is a good amount of work to keep current. I like your suggestions for changing up posting frequency and examine results. I am also encouraged by Beth’s comment that Facebook has been a core of her business. Thanks for your insight, beautiful actions and helpful tutorials.

  22. 22
  23. 23
    Jon Rockwood says:

    have you found a tool or solution to posting in one location to populate in all the others or most of the others?

    • 23.1
      Jenna says:

      Jon, take a peek at this website program: Social Oomph. It allows for posting to multiple sites, scheduling and post reoccurence. Also, take a look at this plugin for WordPress, SNAPS (Social Network Auto Poster). It allows you to send your blog posts to multiple social media sites when it publishes, automatically.

    • 23.2

      I’ve really been liking http://fotost.at/
      The only network it can’t post to is G+, so I post there first and then schedule shares to the others. Saved me a ton of time so far.
      Screenshot:

  24. 24
    leanne says:

    Hi Everyone, I have been frustrated with facebook and this article came at a good time to get me back on track! You can find me at:
    http://www.facebook.com/leanneliakosphotgraphy
    Instagram: http://www.instagram.com/liakosphoto
    Thanks Jodi!

  25. 25
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  27. 27
    jerry V says:

    Interesting write up. I find it funny that so many photographers ask other photographers from around the world to like them. This is just ego at work. I don’t want to waste money promoting posts to people that will never pay me for my work. I know having lots of likes looks and feels good, I don’t have that many yet, but what is the point?
    Your thoughts?

  28. 28
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  30. 30

    Thanks for this article, as I have noticed a significant decline in the organic reach of my Facebook posts recently.

    Based in Tallahassee, Florida, my work focuses on landscape and nature photography.

    Follow my work on:
    Facebook: http://www.facebook.com/kylepmillerphotography
    Instagram: @kpm2477

  31. 31
    Fay says:

    http://www.faymuirheadphotography.com

    Great article. Promoting business is the thing I find the hardest ;) and I find myself relying on Facebook waaaaay too much.

  32. 32

    Great Article!! Thanks for the advice!! Here’s my information

    website: http://www.cmpbynicole.com
    facebook: http://www.facebook.com/capturemephotographybynicole
    instagram: cmpbynicole
    twitter: cmpbynicole

    Thanks everyone! I will stop by your pages too! :)

  33. 33
    Stacey says:

    STACEY DOWNER PHOTOGRAPHY

    Facebook: facebook.com/staceydownerphotography

    Website: http://www.staceydowner.wix.com/photography (still a work in progress) Let me know what you think :)

    Twitter – always getting hacked so I’ve given up on it at the moment :(

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