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Sony TX30, WX300 and HX300 CyberShot cameras launched

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Sony TX30, WX300 and HX300 CyberShot cameras launched

After revealing three new lenses and two new cameras, Sony also unveiled one waterproof and a couple of super zoom CyberShot compact cameras.

Sony has introduced two new super zoom shooters, along with the world’s thinnest waterproof camera. They are called WX30, HX30, and TX30, and they have been released for pre-order, with a shipping date scheduled for March 2013.

Sony TX30 announced as the world's slimmest waterproof and shockproof camera.
Sony CyberShot DSC-TX30 is the world’s slimmest waterproof and shockproof camera.

Sony TX30 waterproof camera

The company claims that this is the camera to get for outdoor photography. Beginner photographers can take this shooter while going out for a swim or skiing. It is the world’s slimmest waterproof camera, being able to handle depths of 10 meters.

The Sony CyberShot DSC-TX30 is also good at coping up with low temperatures, dust, and bumps. Additionally, it features an 18.2-megapixel BSI CMOS image sensor with 5x optical zoom, 3.3-inch OLED screen with live view support, and full HD video recording.

The shooter will become available in March for a price around $349.

Sony CyberShot DSC-WX300 announced with 20x optical zoom and built-in WiFi capabilities.
Sony CyberShot DSC-WX300 comes packed with WiFi capabilities and price tag of $329.

Sony WX300 with built-in WiFi

Sony appears to have focused a bit too much on superlatives, as the WX300 is now the world’s lightest and smallest digital camera with a 20x optical zoom. This fact should make customers forget about the $329 price tag, which may be too much for an entry-level compact camera.

This CyberShot compact camera features Optical SteadyShot technology, 3.6 times faster autofocus when compared to the previous generation, and a G lens from Sony, which is destined for capturing wide-angle landscapes, but can handle portrait and macro photography as well.

The Sony CyberShot DSC-WX30 spec sheet includes an 18.2-megapixel BSI CMOS sensor, a focal length equivalent of 25 to 500mm, 3-inch LCD screen, 1080p video recording, and built-in WiFi capabilities. The battery is said to last up to 500 shots on a single battery charge.

Sony CyberShot DSC-HX300 announced with 50x optical zoom and a SLR-like design
Sony CyberShot DSC-HX300 is a compact camera with 50x optical zoom, SLR-like design, and Carl Zeiss Vario-Sonnar T* lens.

Sony HX300 camera with 50x optical zoom

This camera borrows many traits from DSLRs, like the design, lens, handling, grip, and manual controls. Its SLR-like design and 20.4-megapixel BSI CMOS sensor will cost buyers about $499.

The Sony CyberShot DSC-HX300 features a 50x optical zoom, thanks to a focal length equivalent of 24-1200mm. It is packing Optical SteadyShot image stabilization technology and high-speed autofocus.

HX300’s main attraction point is the impressive Carl Zeiss Vario-Sonnar T* lens, which cuts down flare and reflections. The company says that this camera is aimed at all types of photographers, and that it can be the perfect companion during holidays.

All three new cameras can record full HD videos and capture pictures with little noise, added Sony. Photos can be improved using Picture Effect, an option which supports modes like Panorama, Toy Camera, and Soft High Key among others.

As stated above, they will become available in Europe as of March 2013, while availability in other markets has not been confirmed yet.

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Sony TX30, WX300 and HX300 CyberShot cameras launched