Canon PowerShot SX530 HS announced with built-in WiFi

Canon has announced a new bridge-style superzoom camera at the Consumer Electronics Show 2015. It is called PowerShot SX530 and it will offer a 50x optical zoom lens when it becomes available next month.

A bunch of consumer-related products will be introduced at the Consumer Electronics Show 2015, an event which takes place in Las Vegas, Nevada between January 6 and January 9.

The press will have access to the new devices sooner and the wave of announcements is here, courtesy of Canon. The first model is a fixed-lens bridge camera that is aimed at people who like to shoot many photos during their travels.

Canon has revealed the PowerShot SX530 HS bridge camera at CES 2015 with built-in WiFi and a 16-megapixel sensor.

CES 2015 has begun: Canon PowerShot SX530 HS bridge camera becomes official

All the people with an active lifestyle and those who need to capture close-ups of distant subjects during their “weekend getaways” are invited to take a look at the brand new Canon PowerShot SX530 HS, which offers a 50x optical zoom lens.

This bridge camera employs a 4.3-215mm f/3.4-6.5 lens with a 35mm focal length equivalent of 24-1200mm. In addition to its superzoom optic, the shooter comes packed with a 16-megapixel 1/2.3-inch-type CMOS image sensor and optical image stabilization.

The built-in OIS technology will allow users to capture better photos as well as full HD videos in low-light conditions. The company has added the Zoom Framing Assist feature into the SX530, that automatically identifies the subjects and frames the shot in a proper way.

Canon PowerShot SX530 HS may not have a built-in viewfinder, but the Zoom Framing Assist option should help you properly frame your shots.

For $430, Canon also offers built-in WiFi and NFC

Canon PowerShot SX530 HS is powered by the DIGIC 4+ image processor and it can be considered a “connected camera”. As wireless connectivity is a must these days, this bridge shooter comes packed with built-in WiFi and NFC.

This is a big deal for smartphone and tablet users, as they will be able to upload photos taken with their SX530 on social networking websites, such as Facebook, in an instant.

Canon’s PowerShot SX530 does not have an integrated viewfinder, so photographers will have to use the 3-inch LCD display on the back to frame their photos and videos.

The release date of the device is set for sometime in February 2015 for a price of $429.99. If you like it, then you can pre-order the shooter at Amazon for the aforementioned price tag.