Sony HX350 bridge camera becomes official with 50x optical zoom lens

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Sony HX350 bridge camera becomes official with 50x optical zoom lens

Sony Cyber-shot HX350 is the latest bridge camera to be announced by the PlayStation company. It has a 50x optical zoom lens designed by Zeiss, that offers a focal length equivalent of 1200mm at the telephoto end.

This is a camera that was rumored towards the beginning of 2016. Back in February, it was said that the Sony HX350 will be unveiled sometime in March. However, March was a long time ago, while another possible venue for its announcement, the Photokina 2016 event, is a distant memory, too.

Well, the Japan-based company has finally decided to make it official, but it is only a regional announcement. At first, the Cyber-shot HX350 will not be released across the globe, it is actually coming in some European markets. Without much further ado, here is what we know about Sony’s latest bridge camera!

Get closer to your subjects with the new Sony HX350 superzoom camera

A bridge camera is a great tool for photographers who do not want to carry a lot of equipment during their photo sessions. It combines the best of both worlds: the design of a DSLR and the usability of a compact shooter. You can use it to capture landscape, portrait or wildlife photography and, if you were to pick one, then the Sony HX350 will do the job.

sony hx350 front
Sony HX350 employs a 20.4MP sensor.

It features a 20.4-megapixel 1/2.3-inch-type back-illuminated Exmor RTM CMOS image sensor with a 50x optical zoom Zeiss Vario-Sonnar T* lens with Optical SteadyShot image stabilization technology. The device also sports a 2x digital zoom mode, thus taking its zooming capabilities to 100x.

The lens provides a full-frame focal length equivalent between 24mm and 1200mm. As stated above, you can use it for wide-angle shots, as well as for close-up imagery. Regardless of what you use it for, you can frame your shots via a built-in electronic viewfinder.

sony hx350 back
Sony HX350 has a 3″ tilting display on its back.

Nevertheless, if the EVF is not something you enjoy using, you will be able to compose your photos or videos via the 3-inch 921K-dot tilting LCD. Photographers will be able to manually control the exposure settings using the P/A/S/M dial on top of the camera.

Sony HX350 offers a maximum ISO sensitivity of 12800, a minimum focusing distance of one centimeter, and a shutter speed ranging from 1/4000th of a second to 30 seconds. Moreover, a 10fps continuous shooting mode stands at users’ disposal along with a built-in flash for low-light environments.

sony hx350 top
Users can manually control the exposure settings on the Sony HX350.

As for the things it does not have, we are rather surprised to see that there are no WiFi and NFC technologies built-into the HX350. Moreover, the shooter does not have a touchscreen, nor is it capable of recording 4K videos.

The good thing, tough, is that the Sony HX350 will be sold for only €450 in Europe. On the other hand, if it comes in the US, then it will most likely cost $450, just like its predecessor, the HX300.

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Sony HX350 bridge camera becomes official with 50x optical zoom lens