News and Reviews
The photo industry is developing at a rapid rate and so are the technologies that drive it. Be the first to find out all the news on MCP Actions™! MCP Actions™ brings you the latest photo news from the digital imaging world and more. Fresh announcements, the most important events, and everything that happens with Canon, Nikon, Sony, Fujifilm, Olympus, Panasonic, and many others, are right here. Be the first to find out all the important news in the camera industry!
Tamron SP 85mm f/1.8 Di VC USD lens officially announced
Just like Tamron teased its fans in recent times, the company hosted a product launch event on February 22, 2016. The Tamron SP 85mm f/1.8 Di VC USD lens is one of the products which have become official and it has arrived as the world’s first lens of its kind with integrated image stabilization technology.
Tamron SP 90mm f/2.8 Macro Di VC USD lens unveiled
The second lens of the day from Tamron is the SP 90mm f/2.8 Macro 1:1 Di VC USD, which has also been leaked before its official announcement. The new unit is actually the re-imagination of a classic Tamron 90mm lens and it is here to continue its legacy by providing cutting-edge features and image quality.
Canon PowerShot SX720 HS revealed with 40x optical zoom lens
Canon’s final announcement of the day consists of another compact camera. This time, the device comes with extended zooming capabilities. It is called Canon PowerShot SX720 HS and it features a 40x optical zoom lens alongside a 20.3-megapixel sensor and many others. Here’s what you need to know about it!
Pentax K-1 full-frame DSLR camera revealed by Ricoh
Well, it is finally here after a huge number of delays. We are talking, of course, about the Pentax K-1, the first Pentax-branded full-frame DSLR. It has been announced by Ricoh, the brand’s parent company, and it has been introduced along with a couple of zoom lenses that can cover a full-frame sensor.
Canon 80D DSLR camera unveiled with improved features
The wait is finally over! Canon has just introduced the EOS 80D DSLR camera as a successor to the EOS 70D, the world’s first shooter with Dual Pixel CMOS AF technology. The company’s new camera is here with an improved image sensor and a better autofocus system in order to provide a more compelling photographic experience.
Canon EF-S 18-135mm f/3.5-5.6 IS USM lens announced
The EOS 80D has not arrived alone. The camera is now joined by three accessories: EF-S 18-135mm f/3.5-5.6 IS USM lens, PZ-E1 power zoom adapter and DM-E1 directional stereo microphone. They are here with new features for EOS DSLR users and they are coming soon to a store new you.
Canon PowerShot G7 X Mark II compact camera becomes official
Canon has made another announcement beside the EOS 80D DSLR and the EF-S 18-135mm f/3.5-5.6 IS USM lens. The Tokyo-based company has introduced the PowerShot G7 X Mark II compact camera, a device that continues Canon’s legacy of premium shooters with fixed lenses.
Panasonic GF8 mirrorless camera unveiled with selfie display
Panasonic has just introduced a new mirrorless camera with a Micro Four Thirds sensor. The shooter is called Lumix GF8 and it is quite similar to its forerunner, called Lumix GF7. The new stuff includes Beauty Retouch, a special function that is capable of taking your selfie game to the next levels.
Olympus TG-870 and SH-3 compact cameras officially revealed
Olympus has taken the wraps off of two new compact cameras. However, it has done so only in Japan. Either way, the novelties are the Stylus Tough TG-870 and the Stylus SH-3. Both come packed with similar sensors and six new Art Filters, while the latter model will also interest videographers, thanks to 4K video recording.
Canon 1D X Mark II announced with 4K video support
The moment all Canon fans have been waiting for has arrived. The Japan-based company has introduced the successor to the EOS 1D X in the body of the EOS 1D X Mark II. The manufacturer’s new flagship DSLR is here with a lot of novelties, including new sensor, autofocus technology, and a myriad of improvements.
Nikon D500 replaces D300S at CES 2016
It was about time Nikon replaced the D300S, its DX-format flagship DSLR. However, instead of the D400, the Nikon D500 has been announced at the Consumer Electronics Show 2016. The new model takes on Canon’s 7D Mark II with a slew of impressive features. Here’s everything you need to know about it!
Sigma Water Repellent Ceramic Protector announced
Sigma has just launched another first-in-the-world product. The Japanese company continues its tradition with the Sigma Water Repellent Ceramic Protector, a protective lens filter made of Clear Glass Ceramic. It is the first time the material has been used in a lens filter and it delivers 10 times the strength of conventional filters.
GoPro Karma drone confirmed, coming in 2016
After announcing it in late May 2015, GoPro has finally revealed the name of its upcoming drone. The device will have a built-in camera and will be sold under the Karma moniker. Yes, this is it. The GoPro Karma drone is coming and it will become available sometime by the end of 2016 with some interesting specs.
Sigma 20mm f/1.4 DG HSM Art lens becomes official
Photographers are in for a treat as Sigma has officially unveiled a new lens. The Sigma 20mm f/1.4 DG HSM Art lens has become official as the world’s first wide-angle prime with a 20mm focal length and a maximum aperture of f/1.4. Here is everything you need to know about this upcoming wide-angle prime optic!
Sony RX1R II unveiled with 42.4MP sensor and built-in EVF
Sony is at it again! It seems like the company cannot stop itself and is on a quest that consists of constantly amazing digital imaging fans. The latest device that constitutes a world premiere is the Sony RX1R II compact camera which, among others, features the first variable optical low-pass filter in the world.
Canon EOS M10 with new EF-M lens, G5 X, and G9 X unveiled
Canon has held a major announcement event in order to reveal not one, but four new products. The list includes the Canon EOS M10 mirrorless camera, the EF-M 15-45mm f/3.5-6.3 IS STM zoom lens, and the PowerShot G5 X and G9 X compacts. Here is what you can expect from them when they become available this November!
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Polaroid Snap prints digital images instantly without ink
How would you like to go back to instant photography? Polaroid is continuing its legacy with a digital camera that can instantly print photos without using ink. The new Polaroid Snap camera comes packed with a built-in printer that users Zero Ink technology to print digital photos in less than a minute.
Tamron SP 35mm f/1.8 Di VC USD lens becomes official
Tamron is well-known for its zoom lenses that offer excellent price/performance ratio. However, the company is shifting focus to high image quality. The first step is the brand new Tamron SP 35mm f/1.8 Di VC USD lens which will provide superior optical performance, weathersealing, and more in a compact, lightweight package.
Tamron SP 45mm f/1.8 Di VC USD lens unveiled
Tamron has taken the wraps off the second SP-series prime lens of the day. It consists of a model that has an unusual focal length: 45mm. Without much further ado, behold the new Tamron SP 45mm f/1.8 Di VC USD lens, which has been developed for full-frame cameras and which features built-in image stabilization technology.
Panasonic Lumix GH4 V-Log upgrade kit announced
Panasonic has confirmed some recent rumors by announcing that the Lumix GH4 camera will receive V-Log support via a special firmware update kit. The Panasonic Lumix GH4 V-Log upgrade kit will be paid, as rumored, and will become available for videographers using this mirrorless camera as of mid-September 2015.
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