Step-by-Step Lightroom Guide to Importing, Exporting and Watermarking
Learn how to import, export and do copyrights and watermarks in Lightroom.
5 Ways You Can Use Periscope To Help Your Photography Studio
Learn how to use the new video streaming app Periscope to help your photography studio.
5 Easy Steps to Executing a Successful Senior Rep Program
So there you have it. By carefully choosing my reps, choosing them early, making it worth their while, giving them incentives for referrals, and helping them out on social media, I was able to create the most successful Senior Rep Program I’ve ever used, for the least amount of money.
4 Ways To Be Taken Seriously As A Young Photographer
If you’re a young photographer, or know of some younger photographers who have trouble getting taken seriously, here are some tips and tricks to getting the respect you deserve. 1. Act Professionally If you want to be taken seriously, you need to be professional. This component is involved in many aspects of the professional…
Should You Jump Ship From Facebook For Google Plus?
It’s not time to abandon Facebook, but here are some strategies to work with the changes and also how to diversify your social reach.
The Importance Of Being Social On Social Media
Let’s get right to it. I have written before on our studio blog, where I have tackled the subject about social media for photography studios and how to create good content (and how to avoid creating bad content). I usually stress the importance of being social on social media, as well, but unfortunately many of you…
The Best Ways to Improve your Online Photography Portfolio in 2014
This blog will help you set your business foundations, showcase your work so that your personal artistry shines through, and help you gain clients.
Facebook Pages: Deciphering the Stats, Part 3
In our last installment to Facebook Pages, I explain the last several sections in the detailed Page Insights section. Our first post went over some common Facebook myths and general explanations, and our second post explained the first several sections to Page Insights. Visits. This will start with, “Showing data from 10/16/2013 – 10/22/2013,” and…
Facebook Pages: Deciphering the Stats, Part 2
In my last post, I went over a few myths in Facebook Pages, and explained the basic overview of Facebook pages and views. Here, we go more in depth to the actual Page Insights Facebook gives you. Note: Page Insights has moved, as you can see below in the photo. You can click the link…
Facebook Pages: Deciphering the Stats, Part 1
As a marketer, I not only pay attention to my photography, but my marketing as well. I’m always looking at the stats of my photos and posts on my fan page, and trying to decipher how important they are to me. Did an important post go out? Should I boost it more? What’s the deal…
Adjust this Facebook Setting Now
Want People to See Your Updates on Facebook? Want to see ours? As you probably have come to realize, Facebook continues to make changes that make it more difficult, without advertising, to reach your intended audience. By “audience” we do not mean complete strangers that you want to know about your photography, we mean your…
A Brief Introduction To Google+ for Photographers
This blog post is a brief introduction to Google+, including the pros and cons of having a profile on the social media network.
SHOW AND TELL: A PLAYGROUND FOR PHOTOGRAPHERS
What is Show and Tell? Show and Tell is not a new action set, nor is it presets or textures. Instead, it is a new experience. Remember back to early childhood when you stood up in front of class and showed off your exciting new toys? Well, it’s kind of like that… only it’s the…
User Reviews: How Much Do They Matter
This article takes an example of a user review and tracks it to show how it reached thousands of people, showing the power consumers have online. End users can have considerable control over how a brand is perceived.
How to Successfully Market Your Photography to High School Seniors
Learn tips to providing the highest quality customer experience to your high school senior customers.
10 Tips to Successful Senior Photography: Relating to High School Seniors
To be a really successful portrait photographer, you’ve got to be able to relate to your clients. If your clients don’t feel comfortable around you then their pictures won’t turn out well. Most of us can easily relate to adults, but may have trouble relating to seniors. “Kids theses days!” 😉
Successful Senior Photography Tips: Breaking into the Market
Senior photography can be a very profitable business, but it can also be a difficult market to break into. There are plenty of high school seniors out there but it can be a challenge figuring out how to reach them. But there is one very important key to reaching seniors…
9 Ways to Generate Great Content For Your Studio on Facebook
Doug Cohen shares 9 ways to generate great content on facebook for photography studios including screenshots and links to some of the content he has created for Frameable Faces Photography which he runs with his wife Ally in West Bloomfield, Michigan.
9 Reasons Your Studio Is FAILING at Facebook
Photography studios often struggle with ways to have an effective strategy on facebook. This article explores 9 common mistakes that are made.
8 Steps to Improve Your Photography Website
If you want a better photography website presence, follow these tips to get started.
How the New Facebook Algorithm Affects Your Photography Page
Don’t let Facebook Algorithm changes hurt your photography business. Here’s what you can do to reverse the impact.