New Sony E-mount APS-C camera to feature on-sensor IS system

Sony is rumored to announce an E-mount APS-C mirrorless camera with on-sensor SteadyShot image stabilization technology sometime in the coming weeks.

There are have been numerous talks about the Sony NEX-7 replacement. The same mirrorless interchangeable lens camera is rumored to substitute the NEX-6, too, while packing some very interesting features.

The specs of the NEX-7 and NEX-6 successor will have to be very good and worthy of a flagship APS-C E-mount camera. After Sony has signed a partnership with Olympus, inside sources have begun talking about adding image stabilization technology directly on sensors.

This particular feature is available on OM-D series cameras, Olympus gaining many customers thanks to it. The dreams of Sony fans may become real in the near future, as the company has just added an interesting panel on its European websites.

All Sony E-mount cameras rumored to feature on-sensor SteadyShot technology

Here is the photo showing that Sony will launch an E-mount mirrorless camera with on-sensor image stabilization technology in the near future.

All lenses compatible with Sony APS-C E-mount cameras and which do not feature Optical SteadyShot image stabilization technology are now sporting an intriguing information panel towards the bottom of their pages.

According to the company, photographers can “shoot steady” using these non-OSS lenses thanks to the fact that “all E-mount cameras from Sony have SteadyShot image stabilization built into the body”.

New Sony E-mount camera will most likely come packed with built-in image stabilization

As stated above, the information comes directly from Sony’s websites, despite the fact that the company has yet to announce an mirrorless camera E-mount camera with on-sensor IS.

One of the lenses that does not support OSS is the Zeiss SEL24F18Z, also known as Sonnar T* 24mm f/1.8 ZA. Nevertheless, the same photo and statement can be found on the pages of all non-OSS lenses.

For those of you interested in this lens, it is available for purchase at Amazon for a price under $1,100.

Sony NEX-6 and NEX-7 replacement to be announced at CP+ 2014

The new Sony E-mount APS-C camera that will replace the NEX-6 and NEX-7 will most likely be released without the “NEX” branding. Very few cameras, released by the company in recent times, have had this designation, so it is pretty obvious that it will be completely ditched in the future.

Sources are claiming that it will be sold for about €800 in European markets, while in US it might go on sale for about $950. The announcement is expected to take place at the CP+ 2014 event in mid-February.