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Shooting In a Niche: Becoming a Boutique Studio

Shooting In a Niche: Becoming a Boutique Studio In my own personal experience, it’s easier to be a photographer when you focus on a single niche instead of trying to shoot anything and everything. Although I do photograph most subjects when asked, I don’t promote myself for them. First, a definition of a boutique studio:…

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The Disease that Affects 7 in 10 Photographers – And How to Cure It

Expert-itis: If you are a photographer, there is a 70% chance you have this disease. Here’s what you need to know to get rid of it.

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Make More This Holiday: Win Mentoring or 1 Year Subscription to Photo Business Tools

This season, why not try a few extra things to add a little more fun and revenue to your photography business?  Here Photo Business Tools shares 4 quick ways photographers can increase their photography income during the holidays. Offer new and creative sessions to your clients.  We are all doing mini sessions already, but why…

Why Discounting Your Photography is Bad For Your Business

Why Discounting Your Photography is Bad For Your Business

Why Discounting Your Photography is Bad For Your Business I see a lot of people panic, wake up one day, and say, “I am gonna have a half price sale because I need business.  I need cash flow. I need the phone to be ringing.” What happens when you discount and especially deep discount is…

Surefire Ways to Use Your Customer Service to Enhance Your Client’s Experience

Surefire Ways to Use Your Customer Service to Enhance Your Client’s Experience

Enhancing Your Client’s Experience by Shuva Rahim Customer service is something I’ve been thinking about more and more lately. Perhaps it’s because I’ve drastically changed how I do things since I started my business, or maybe it’s because all of us have had horrible experiences with businesses in our communities. It’s almost like threshold for…

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